Womens Tennis courted by British Fashion

Ana Ivanovic in Williamson

Following my Saturday afternoon rambling post regarding women tennis players on court in heels I thought about this venture between the Women’s Tennis Association and the British Fashion Council which is hung on the hook of this being Wimbledon’s 125th Anniversary and which was launched at the now annual Richard Branson Launch Party at London’s Kensington Rooftop Gardens, Thursday June 16.

British Fashion Designer luminaries such as Alexander McQueen, Stella McCartney and Hussein Chalayan were commissoined to produce pieces for the more curvier and athletic figures of the top-ranking globe-trotting tennis player.

This article in Vogue lists and provides photographs of all the designs.

A number of which were from Alexander McQueen including Britain’s own Laura Robson and Wimbledon 2004 Champion Russia’s Maria Sharapova. But these are definately the works of Sarah Burton and not the man himself – I like Sarah Burton’s work but are we losing the original McQueen Aesthetic?

Li Na sporting Giles Deacon and Gina Couture

Current World Number One, Caroline Wozniacki, featured in my blistering reverie post yesterday, is modelling a black Stella McCartney dress.

Anastasia Pavlyuchenkova sporting and with David Koma

Favourites of mine – and I mean dresses not tennis players! – included Matthew Williamson’s salmon coloured corset dress modeled by Swiss World Top Twenty Tennis Star Ana Ivanovic (who also shares her birthday with me – though I should add not year or even indeed and alas decade!).

David Koma’s two-tone dress for another World Top 20 this time Russian tennis-star Anastasia Pavluychenkova also made an elegant and stylish impression.

Current French Open Champion China’s Li Na was recipient of the most adventurous outfit wearing a Giles Deacon print dress and Gina Couture shoes.

The aim of this sporting-fashion union was to feature British designers, raise the off-court profile of the stars of women’s tennis, and further extend the link between the sport and fashion. With a desire expressed to extend further the links between fashion and sport with the London Olympics of next year a focus for this.

I welcome this and look forward the next sport to receive its high-fashion make-over.

Caroline Wozniacki – Blistering Tennis in Heels

Caroline Wozniacki playing tennisDanish Tennis Player and current WTA Number One, Caroline Wozniacki, is currently on UK TV screens advertising Compeed – or is it spelled in capitals? I am not sure and care less. I have not heard of Compeed, if I suffered from blisters then perhaps I would have as they  are maybe the number one blister-killers in the business. But I don’t play enough sport or undertake other foot-chafing activities to ever have to know this.

The ad briefly shows current World Number One yet never to have won a Grand Slam Caroline Wozniacki breaking one of her shoe-heels causing her own foot-heel to blister but thanks to this blister plaster was able to resume her tennis winning ways uninhibited.

Uninhibited but this time playing on court in those heels!

I imagined then an equivalent of a Golfing handicap system where the higher the rank the higher the heel you had to compete in.

Where when we say court shoes we don’t mean trainers we mean court-shoes!

Our own British women players alas would remain in their trainer flats.

Top ten players such as China’s Li Na and Russia’s Maria Sharapova in kitten heels, Caroline Wozniacki herself in narrower-taller stiletto-heels.

And the Williams Sisters? Well they would have to play in the McQueen Armadillos.

And for the men? Well Roger Federer and Rafael Nadal would have to play in Seventies Style Platforms.

Wimbledon starts its fortnight Monday June 20th – don’t hold your breath!